It’s the start of a New Year & a great time to start fresh & clean! But this time, we’re not cleaning out your closet; we’re cleaning up those makeup bags! Yes ladies, I’m talking to you – and maybe a couple of gents out there (your secret’s safe with me).
Makeup and skincare products don’t last forever, they all have they’re own shelf life. They also need to be kept in the best possible condition to ensure you get the most beauty for your buck. So follow these simple tips and make your skin and makeup outstanding!
Purge…it’s good for the soul & the face!
Get rid of your old beauty products. All skin care and makeup items have certain shelf lives. Usually liquid, cream or stick products (basically anything with moisture in them) have shorter shelf lives than powder products. On average it’s 1 year for products such as lipsticks, cream, fluid or stick foundations, cream blushes, etc. once they’re open. Powder products are usually good for 2 or 3 years, but always check regularly for discolourations, change in consistency and odour. Cosmetic companies are now putting ‘best before’ dates on their packaging. It’s usually noted by a picture of an open jar with the number of months it’s good for once opened (e.g. 6M, 12M, etc.).
Mascara is the one exception. It should be replaced every 3 months once opened. It’s a dark, moist environment – perfect for breeding bacteria and you don’t want to take chances with your eyes!
Clean your brushes!
We’re all guilty of this…present company included. Yes, I’ll admit it…sometimes I get busy or just forgetful and this simple but important practice is neglected. Oil, dirt and bacteria…oh my! These nasty elements build up on our brushes after each use. So make sure you clean your brushes at least once a week with a brush cleaner or a gentle shampoo. Rinse them well and lay flat on a towel to dry overnight. Clean brushes allow for more even application & a flawless finish.
Don’t double dip!
Be sure to wash your hands thoroughly before using your fingers to apply your products. Try to use cosmetic spatulas or cotton swabs to remove creams from jars and avoid double-dipping.
Good hygiene means good health!
Practicing good cosmetic hygiene can even help you avoid colds, minor infections and skin irritations. Here are a few final tips to keep you looking good and feeling fabulous!
- Clean your lipsticks with a tissue moistened with alcohol at least once a week, especially after you’ve had a cold.
- Avoid putting cosmetic caps with rim down on bathroom counters to avoid picking-up bacteria.
- Keep the plastic separator in your powder/blush/eyeshadow cases to avoid putting used puffs directly back on the product. This will keep oil, dirt & bacteria from contaminating it.
- Never share your products! ‘Cause that’s like soooo high school & soooo unhygienic!
In closing, take care of your products so they can take care of your skin. Happy New Year everyone!


The weather isn’t quite frightful yet, but soon it will be. And although the fire is delightful, heating systems are being cranked and drying out your skin. So get it winter-ready now.
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